What is WordPress

For obvious reasons, in these turbulent times, everyone needs WordPress.

WordPress is a free website engine that allows you to create pages without knowledge of HTML code. It is now the most popular platform for websites on the Internet. Thanks to its popularity, it has acquired an endless number of add-ons and possibilities, so now you can do EVERYTHING on WordPress.     

The reason for this popularity is in the free, open source and plugins. WordPress is an open source system, which means that anyone can see how it works and use it for their own purposes. Thanks to this, programmers understood how WordPress works and made many themes and plugins for it.          

WordPress is an engine, or, in overseas, CMS, Content management system. In fact, this is a large PHP program that can store and display your materials in some kind of design. Roughly speaking, you write an article and save it in WordPress, and WordPress is already worried about layout, design, navigation, search engine optimization, and everything else.

Working in WordPress, you do not have to know the code, programming and styles – the system can handle all of this. But if you know all this, you will have a more finely tuned tool in your hands.          

A lot of people like WordPress because you don’t have to pay for it – this is also a plus of open source. It can be legally installed and used for your needs: from a business card site to a corporate portal.      

The tobesuccessful.net magazine also runs on WordPress, but not because it is free, but because WordPress is quite easy to maintain: there are ready-made plugins for almost everything, and the built-in WordPress tools are reliable and good.      

It is not difficult to install WordPress for yourself: most hosting providers provide such a service for free, and on the rest it is installed manually. How to do it yourself – we will tell you in one of the upcoming articles.      

What can be done on WordPress

Everything. Everything can be done on WordPress.  

Business card site, online store, promo page, series of pages, online service, multilingual site, catalog, encyclopedia, personal blog, public blog, scientific journal, mailing site , mailing list without a site, password-protected site… 

Probably, you can’t make an online game on WordPress. But a site for an online game is possible.   


In WordPress interesting device. You can imagine that he is assembling your site from independent chunks – so independent that you will be surprised.     

Content. In WordPress there is a concept of content: it is text, images, name items, tags, categories, descriptions, articles and all kinds of metadata. All this is stored in the database and has nothing to do with design yet.       

Subject. The theme lives separately from the content – it’s like a miniprogram that is responsible for displaying content. In how many columns is it displayed? How is it formalized? What are the styles? Where is the main picture displayed, and where is the author’s name? How are tags and categories navigated ? All of this lives inside the thing that we call the theme.           

Plugins. Apart from content and topics, plugins live – these are miniprograms that are responsible for some special behavior: for example, comments on the site, an attacker with a subscription to a newsletter, caching or displaying quotes of great people on the home page. A separate class of plugins is content editors: they allow you to typeset complex pages with special effects, beautiful buttons, animations and multi-column content arrangement. Plugins are theme independent : any plugin can be plugged into any theme (with rare exceptions).                

Base. All this is controlled by the base – in fact, the WordPress itself. He is responsible for communicating with the server, technical rendering of pages, creating content in a text editor, storing and backing up data, logging in with a password, loading and updating themes , etc. This is like an invisible operating system of your site. Plus there is a visible admin panel through which you will work on the site.              

When you put a blank WordPress, one default theme is already loaded into it. That is, even on minimal WordPress rates, you can already have a decent website.     


Themes change the look of the site – from a simple change of color on some elements to a complete redesign of the design. If you take the same site and apply two different themes to it, then the only similarity will be in the content, and from the outside, the sites will appear unlike each other.            

At the same time, the entire content of the site does not disappear anywhere – only the shell changes. This allows you to experiment with design without fear of text and photos disappearing somewhere.    

There are free and paid themes. Free themes are usually unpretentious and unsightly, while paid ones are made at a high level, with a bunch of effects and add-ons. In all fairness, these topics often look like a collective farm.      

Be careful when choosing a paid theme: it may look like a caramel on the outside, but if you look closely , there are only caramel photos in them. The cool colors, compositions and textures make these themes look great, but they may not work as well with your content as they seem when you buy them.        


Plugins extend the standard features of the engine. For example, WordPress by itself does not know how to display feedback forms, but with the Contact Form 7 plugin it can. It’s the same with galleries : WordPress will not be able to display the gallery beautifully, but with the NextGEN Gallery plugin , it will.           

There are plugins for all occasions – from SEO optimization to caching and speeding up website loading. If you need to add some new feature to the site, but WordPress can not do it, look for a plugin. Most likely, it already exists for your task , including a free one.            

Like themes, plugins can be paid or free – it only depends on the developer. Moreover, it is not necessary that paid plugins will work better than others, the main thing is that they solve your problem. Almost any paid plugin has a free analogue or a trial period during which you can find out if this product is right for you or not.        

Plugin developers, although they are interested in writing high-quality code, do not always succeed. Many plugins can be unsafe or poorly optimized, so they can slow down the site or open it up for hackers. There are situations when plugins conflict with each other or even hang up the site. Read reviews in the plugin store and test them on an internal server before rolling out to a production server.