One of the most important factors for the success of social networks is to have a good volume of people or users who follow you. Of course, you need them to be quality users, interested in what you do. And while on Facebook it is “relatively” easy to get people to follow you because you can run paid advertising campaigns, getting followers on Twitter is more complicated.

If we talk about marketing on social networks, Twitter is undoubtedly the best social network site to work on, as the level of interaction and communication greatly improves engagement with the community. And contrary to what many believe, getting Twitter followers matters a lot, as they help you create a strong community and gain more reach and visibility.

However, be careful because not all of your Twitter followers may be real. On many occasions, companies have many followers that are fake, that is, they have been created by Bots or they are simply Fake accounts.

And the problem with these fake followers on Twitter is that they don’t generate any type of interaction, which is a nuisance if what you’re looking for is to generate debate, Retweets, mentions, or interaction.…

Let me make you the following reflection. Why do you want to have fake followers on Twitter? .. To fatten up your Ego or the size of your list? Let’s not fool ourselves, fake profiles are like fake friends, why have them in our lives if they don’t bring us anything? The only thing they do is “fatten” your contact list.

What you really need is to get good quality Twitter followers. That is, people who are interested in what you do and with whom to establish long-term relationships. For this reason, the work of your community manager becomes complicated when it comes to gaining followers on Twitter, since this action requires greater dedication, of course very focused on results.

  • To grow the profiles of the company in this specific social network
  • Influence the purchase decisions of the community of followers 
  • Redirect quality traffic to the web.

Also, keep in mind that you must include all this activity within the online marketing strategy of your company. And broadly speaking, the volume of followers always influences the results, so you must know how to get followers on Twitter to ensure the success of your strategy.

Getting followers on Twitter is a fundamental part of your strategy, as it will allow you to increase the visibility of your brand as well as enhance your communication. Of course, make sure they are quality followers.

Why do you need to get followers on Twitter?

As I have told you before, gaining really good Twitter followers is a very important and complicated aspect to achieve.

And this is because the more people follow you, the more people will see your posts and therefore, the more they will know your brand, your products and/or services, your values, etc.

Therefore, I leave you a few reasons why you are really interested in getting Twitter followers as soon as possible.

  • Because it will help you build a good long – term strategic foundation . Of course, you should look for followers on Twitter with great quality instead of looking only for quantity.
  • Because gaining followers on Twitter will allow you to participate in more conversations and be more visible on social media
  • Because many more users are going to see your content and that will give you more mentions, RT, etc… In the end, it is data that is going to help you improve your metrics and your results as a brand.
  • Because although the more followers you get, the greater access to the information you will have and the better your communication will also become on this social network

Do you still have doubts about why you should increase your followers on Twitter? I hope not!