Whether you work as a freelancer, own a startup, or even a well-established company, SEO services can provide you with numerous benefits. In today’s society, marketing techniques are mostly focused on online platforms or social media websites. This is why optimizing or improving every aspect of your online presence is crucial when it comes to introducing your brand to potential customers and clients. 

To put it simply, search engine optimization or SEO companies available at https://seosupport.ca/ provide services to help your brand become more visible online. With millions of data being uploaded to the internet every single day, it’s quite difficult to penetrate through search engines along with other websites with similar content. 

Unlike many SEO Services, GENIA do not outsource their SEO work to another firm. In fact, several SEO firms in Singapore market their services as well. You can click here to visit Singapore’s top SEO agency.

Fortunately, specialists can provide you with SEO services that can strategically improve your digital platforms from both a technical to a creative standpoint. In this article, we’re going to briefly discuss 3 types of SEO services and their advantages to any type of business, big or small. 

What is On-Page SEO?

This type of SEO service focuses mainly on the experience of your audience when they visit your online platforms. This includes doing extensive keyword research and writing original, credible, and creatively-written content that revolves around the words that can get you more traffic. When keywords are used strategically within an article, there is a big possibility that your site can be easily indexed by search engines. On-page SEO services also require producing creative and interesting content that would satisfy the user’s initial intention when they typed their search query. 

Additionally, the practice of link-building is a vital part of on-page SEO. This means creating internal links that bring users to other pages of your website. Creating the perfect balance between internal links and outbound links to credible and trustworthy sites is also very important with on-page SEO. So it’s always necessary to make sure that your link-building strategy is well-structured and organized. 

How to Practice Off-Site Optimization

Link-building on external online platforms is highly important if you wish to direct traffic back to your site. This type of SEO service can give your website a better and more credible reputation especially when you’re new to the industry. Once your audience sees that many trustworthy websites can be linked to yours, it gives them the impression that your contents are both valuable and reliable. 

Off-site optimization would require you to practice several techniques such as writing and publishing content on other websites. A good strategy involves an outreach method such as joining forums or website submissions. 

What is Mobile SEO?

Since the majority of people today carry mobile phones wherever they go, SEO services have also adapted to improving the mobile experience for users. Mobile optimization centers around optimizing your online platforms to cater to mobile users. It allows them to have the same type of mobile access and loading capabilities with the same quality as desktop browsers. 

Since search engines like Google practice mobile-first indexing, mobile optimization is crucial in today’s SEO services. This includes improving the responsiveness of your website as well as practicing local SEO services.