4 Myths About MSP Marketing Debunked

A Managed Service Provider is most likely something you’ve heard about. But what exactly do MSPs do? And will they actually help your company? When it comes to managed services, there may be many misunderstandings, just as with other types of IT support. And these MSP misconceptions may be preventing you from making an important decision for your company.

MSPs are not all made equal. However, numerous MSPs can assist you in strengthening your company’s security and improving its overall efficiency.

In this post, we’ll dispel some of the most prevalent MSP misconceptions so you can feel more confident in selecting the best MSP for your company.

Working with an MSP Puts Your Business’s Data in Danger

Security is frequently at the top of your priority list. You want to ensure that your information is safe and that only those you trust have accessibility to your technology.

Nevertheless, transferring to an MSP poses no higher risk than staying with your present surveillance system or cloud provider.

In addition, an MSP protects your data better than most other alternatives. MSPs provide round-the-clock monitoring, which means they will detect a security breach as soon as it occurs.

MSPs also provide a range of security services, such as:

  • Firewalls that are managed
  • Intrusion prevention and detection systems that are managed
  • Cybersecurity for the internet of things
  • Security operations center
  • Endpoint threat detection and prevention at the advanced level
  • Backup disaster and recovery

After selecting an MSP, you shall collaborate with a group of engineers to develop a security strategy for your company. You will be in total control the entire way while yet reaping the security advantages of MSP marketing.

You’ll Pay More for an MSP Than You Might for In-House Capabilities

When it pertains to IT, another key consideration is cost. Isn’t it more expensive to hire a separate firm than to handle your IT requirements on-site?

While working with an MSP may appear to be costly, some solutions fit a range of budgets. Plenty of surveys and studies have proven that an MSP may help you save cash.

Instead of funding the wages and benefits of your entire IT staff, you just need to spend a single fee to have accessibility to an MSP’s resources and knowledge. You’ll get access to a full team of specialists that can assist you in obtaining better discounts on cloud services, hardware, and cybersecurity.

You will save money on your staff and the cyber assaults that an MSP can help you prevent. Having a group of cybersecurity specialists as members of your workforce may save you a lot of cash over time.

An MSP Will Impair Your Company’s Agility

Aside from cost and security, you’ll want to ensure that your company can continue to operate at full capacity after partnering with an MSP.

MSPs are specialists in changing technology, which implies they are aware of the most recent developments. Working with an MSP can assist you in guaranteeing that your company is technologically informed and up to date.

Another concern you may have is that an MSP may slow down your organization when you meet new IT requirements. MSPs, on the other hand, are available at all hours of the day and night.

MSPs can make it simple to scale your services down or up if you discover that you do have a transient surge in IT requirements.

MSPs Do Not Benefit Small Businesses

Hiring a separate company, such as a managed service provider, might be intimidating for small businesses. Because of their size, several firms believe that an MSP will not help them.

MSPs are an excellent choice for large enterprises looking to augment their existing IT staff, but they may also help small and medium-sized firms.

Many smaller businesses cannot recruit their own IT staff, so an MSP is an excellent backup alternative. MSPs can supply SMBs with knowledge and resources that they would not otherwise have access to.

Every firm, large or small, must face the fact that tech is the cornerstone of its operation. Every company function is linked to technology, from support structures to revenue-generating ventures.

Final Takeaway

Managed services are an excellent choice if you want to free your internal IT employees to concentrate on other activities that promote company growth. Your IT staff will generate more strategic worth with your technology by outsourcing more technical duties to qualified professionals.